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New Mexico American Marketing Association

Established in 1983 and formally chartered in 1984,
the New Mexico Chapter of the American Marketing Association (NMAMA)
represents marketing professionals throughout New Mexico
—a full mix of client-side, agency and marketing service providers—
and provides a forum for the educational and professional development of its members.

The NMAMA helps the New Mexico marketing community understand a variety of
marketing related issues, trends and innovations through luncheons,
seminars and members-only events during the year.

Conferences and Training

Discounts on national and local AMA events. Learn from the best and brightest and network with industry leaders.

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Industry Publications

Membership includes a subscription to Marketing News and another AMA magazine or journal of your choice.

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Resources and Certifications

Access AMA job postings, experts, career and interview strategies, and become a Professional Certified Marketer (PCM).

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Subscribe to NMAMA Email

Receive event notifications, newsletters and more. Sign up for NMAMA emails!

Upcoming Events

Monthly educational events, social events, LinkedIn Groups and volunteer opportunities give you
access to local business resources, prospective clients and marketing peers.

All Upcoming Events
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Upcoming Events

Connect. Engage. Mingle. Whatever your career trajectory, the NMAMA has an event for you. Check out these upcoming opportunities to get connected with your peers through social events, learning opportunities, or just a chance to blow off some steam.

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Our Twitter Feed

  • You missed a wonderful presentation at today's Lunch & Learn from @GriffinAssocnm! http://t.co/hUCcJmpzpN
    Mar 18 10:08 AM
  • Join us Wednesday at our St. Patrick’s Day Social Mixology! Free member event @oniells on Juan Tabo. Register here: http://t.co/6iS8HXRRK7
    Mar 14 02:57 PM
  • You missed a wonderful presentation at today's Lunch & Learn from @GriffinAssocnm! http://t.co/fG3F4RgyLT
    Mar 04 12:32 PM
  • Less than 2 weeks until the Lunch & Learn on March 4! Learn how to boost your career and improve your business! info@ http://t.co/WnVqKFYfeM
    Feb 20 09:45 AM
  • 3/4 Lunch & Learn w/ seasoned expert Joanie Griffin. Learn how to boost your career and improve your business! info@ http://t.co/WnVqKFYfeM
    Feb 06 12:26 PM
  • 2/4 Lunch & Learn re-cap: the Garrity Perception Survey reinforces the four-step process of research, planning, execution and evaluation.
    Feb 06 11:37 AM
  • Last chance to join NMAMA & special guest @Tom_Garrity tomorrow! Expert insight on NM's media & buying habits. Info@ http://t.co/gToo7STd0o
    Feb 03 07:13 PM
  • Join us Wednesday! Excellent insight on media engagement and purchasing habits of New Mexicans w/@Tom_Garrity info@: http://t.co/gToo7Tsp00
    Feb 02 03:12 PM
  • Don't miss out on the fun and unique networking and learning opportunity at tonight's Marketing Mixology at 5:00pm. http://t.co/oUWrz6qsHy
    Jan 28 09:27 AM
  • Don't miss it! Next week's NMAMA Lunch & Learn: The Garrity Perception Survey w @Tom_Garrity of @GarrityPR Info@: http://t.co/QDdRs3W3Xc
    Jan 27 06:51 PM
  • Marketing Mixology on 1/28/15! Jeffrey Candelaria @BankoftheWest shares the art of networking @ChamaRiverBrew Info@: http://t.co/oUWrz6qsHy
    Jan 27 05:44 PM
  • Register for our 1st Lunch&Learn of 2015 w/Innovate ABQ's Lisa Kuutila & learn how to market to #entrepreneurs Info@ http://t.co/LUvYNoCKY5
    Dec 28 08:57 PM
  • Jump start the New Year with valuable connections & marketing knowledge at our Lunch&Learn 01/14/15! Register at http://t.co/LUvYNoCKY5
    Dec 26 06:38 PM
  • Save the date 01/14/15! Our 1st Lunch & Learn of 2015! Check out our new branding/website/programming! #lunch&learn http://t.co/LUvYNoCKY5
    Dec 19 02:53 PM
  • Join us & Innovate ABQ's Lisa Kuuttila as we discuss marketing strategies to attract entrepreneurs to downtown ABQ. http://t.co/LUvYNoCKY5
    Dec 19 02:48 PM
  • The NMAMA is planning big things! We're getting ready to launch our new branding and website soon! Stay tuned! http://t.co/pQobGTl0n8
    Sep 09 10:36 AM
  • We are rescheduling this week's mixer scheduled for 07/24 at the Hotel Andaluz to a later date. More info on new date coming soon!
    Jul 23 08:13 PM
  • Come see what’s new w/NMAMA.Join us as @ our new “Mixology” series 7/24 5p Hotel Andaluz members free/non-members $20 http://t.co/fo8CDvNF6w
    Jul 10 08:21 PM

David Peabody

As a successful small business owner for more than 12 years, David brings his entrepreneurial spirit and leadership skills to NMAMA as President/CEO. FASTSIGNS is a recognized leader in the sign industry with over 540 franchised centers in eight countries. David was awarded General Manager of the Year in 2004, and won the prestigious Profit Leader Award in 2013. The Profit Leader Award recognizes the center with the highest Owners Discretionary Profit percentage for the 2011-2012 fiscal year. David achieved the highest score of the 550+ FASTSIGNS centers.

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President & CEO

The president and CEO is responsible for establishing Chapter objectives for the year and determines whether these objectives contribute to the Chapter’s long-range goals. The President has stewardship in ensuring the Chapter is better than before and that leaders are developed to grow the Chapter. One of the President’s most important responsibilities is to work with the President-Elect to prepare the Chapter for the following year.

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Bill Walters

Bill Walters is currently retired. As major stockholder, CEO and Marketing Officer for ABA Creative Web Services for 15 years Bill brings marketing and sales experience as well as management experience. In past lives Bill was an Air Force Officer responsible for organizations as large as 125 technical personnel. As an Engineering Manager Bill organized and ran a office of eight engineers providing services to the US Air Force and Sandia National Labs.
With over 20 years experience with Quickbooks Bill maintains the Chapter's finances and has done so for almost 12 years.

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VP of Finances

As Chief Financial Officer for the New Mexico AMA Chapter Bill records and pays bills, generates monthly, annual and other financial reports as directed by the Board of Directors. Generates and submits monthly and annual financial reports and an annual budget as required by AMA IH. The CFO also prepares and files state and federal tax reports and reports to the NM Secretary of State as required by law.

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Heather Tausch

Heather Tausch is currently the Marketing Director for Enerpulse Technologies Inc. Enerpulse has designed a pulsed power spark plug using technology developed at Sandia National Laboratories. Heather handles all the marketing and communications efforts for its aftermarket brand Pulstar, as well as its Natural Gas and Automotive OEM business segments. Most recently, Heather has focused her efforts on securing and managing Enerpulse’s relationship with Al Unser Jr as spokesperson and the launch of their new product line: Pulstar with PlasmaCore.

Prior to her work with Enerpulse, Heather handled the internet marketing, print, and communications for Sun Healthcare Group’s nine subsidiaries before their merger with Genesis Healthcare in 2013. She was also responsible for the launch of the Albuquerque LivingSocial website in 2010.

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VP of Marketing & Communications

The Vice President of Marketing and Communications is responsible for overseeing the marketing initiatives of the organization including a marketing plan for the organization as a whole and for individual events. The VP of Marketing and Communications should have experience with developing and implementing marketing plans and strategies, possess excellent organizational and communication skills; and, lead and support the President and other VP's to increase awareness, attendance and involvement of these activities.

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Dorian Rader

Dorian Rader is the Principal of marketing and operations consulting firm, Mc6 & Associates, taking start-up and second stage companies from idea to industry, while ensuring the formation of a stable corporate infrastructure. She is also the VP of Business Development for the New Mexico Angels, an group of accredited angel investors that make joint investments in innovative companies. In her work with NMA, she focuses on due diligence for potential investments, strategic partnerships, program development and marketing. Rader is also co-founder of New Mexico Start-Up Factory, which has launched five high-tech start-ups to date and sits on the Board of EcoPesticides International and Dynamic Photonics.SBDC Small Business Advisor and Google Partners certified.

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VP of Programming

The VP of Programming is responsible for developing, implementing and executing relevant programming that encourages retention and leads to a growing chapter while creating more hands-on and interactive learning opportunities chapter members.

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Charlotte Koppin

Charlotte Koppin has over 15 years experience in the IT field and as a business owner. Charlotte has lead her Company, Bocotek, in developing a business that provides computer network and print management services to help clients address industry challenges, cost containment and transformation in the customers competitive marketplace or public service environment. Bocotek was launched in 1999, as a direct result from the private and public sector searching for sound IT consulting back by complete ongoing IT Management.

Charlotte saw businesses frustrated with many different vendors and consultants that had ideas for improvement but no solid resolution or action plan. She wanted to help not only consult Bocotek clients but provide them with the tools to improve their IT infrastructure and keep it running.
Bocotek helps our clients with Information Technology initiatives, big or small, with expertise ranging from Cloud Migration, Remote Network Management, Backup and Disaster plans, IT Investment and Complete Document Control. We serve as an honest, flexible, and innovative partner that is committed to providing you the right information technology solution and services.

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VP of Technology

The Chief Technology Officer is responsible for establishing the NMAMA's technical vision and leading all aspects of technology development, according to its strategic direction and growth objectives.

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Angelo Valdez

Angelo Valdez currently runs his own practice as a Financial Services Professional serving his clients in the areas of Business, Retirement and Estate Planning with New York Life, and NYLIFE Securities. Angelo has over 19 years of experience in marketing, business development and marketing consulting. Angelo and his wife have two children and in his free time he is coaches basketball, soccer and wrestling. He started his practice in 2013, and in 2014 was awarded the 'NYL 2014 Agent of the Year Award'.

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VP of Membership

The VP of Membership is responsible for creating a plan to drive member retention and acquisition and leads a team committee members and volunteers in executing that plan. The position is responsible for developing the Membership Committee, managing membership drives, conducting membership surveys, and educates fellow board members on the organization’s value proposition.

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Dawn Bodenner

Dawn Bodenner is an award winning, brand-centric content strategist with an extensive creative portfolio, achieving deliverables for advertising concepts, marketing strategy, and community development projects for profit and nonprofit organizations. Bodenner currently heads marketing for DMC Logistics and its air affiliate Aerolynx Charter. She has over 25 years’ experience in the advertising, marketing, and media industry, including a regional advertising agency headquartered in Albuquerque, New Mexico, serving as its President and Executive Director for 16 years; media experience includes KOAT-TV and KZRR – 94 Rock. Person quote: “Marketing is here to facilitate the decision making process for internal and external customers. It's not about information alone. It's real knowledge and a complete understanding of a business problem that results in an educated attempt at a solution. Creativity ties it all together.” Dawn believes that the best way to help any organization she joins, is to get involved.

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VP of Strategic Partnerships

The Vice President of Strategic Partnerships holds centralized accountability and oversight on the development of constructive partnerships for the organization. This position also assists the Membership Committee with a range of strategic responsibilities to increase membership and bring organization benefits to a wider audience.

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Kim Delker

Kim is the marketing director for the School of Engineering at the University of New Mexico, where she is responsible for all marketing and communications for the school, including publications, websites, and public relations efforts. Kim is a native of Muncie, Indiana, and came to Albuquerque in late 2013 with her husband, Collin, who is an engineer at Sandia National Laboratories. Since 2005, she worked in public relations, marketing and writing positions at Purdue University in West Lafayette, Indiana. Before that, she worked as a reporter and editor for newspapers in Indiana.

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Records Chair

The Records Chair is the chief record-keeping official for the organization. The Records Chair takes notes during the monthly board meeting, assists in putting together documentation required by the national AMA and uploads documents to the national AMA reporting portal.

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Jamie Dickerman

Jamie is an Account Executive for Griffin and Associates, where she works with a variety of government, business, and non-profit accounts to manage public relations efforts. With 6 years of communications and public relations experience, Dickerman has worked in political campaigns, as well as serving as a grant writer, Press Secretary for U.S. Congressman Steve Pearce, and Communications Director for the Republican Party of New Mexico. She holds a Bachelor's Degree in Journalism from Eastern New Mexico University. In her time at Griffin & Associates, she has worked to develop social media plans, message development, media coordination for events, and public relations campaigns to increase visibility and generate positive results for businesses, groups, and initiatives.

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Public Relations Chair

The public relations chairs is responsible for coordinating earned media attention for NMAMA events and initiatives. The Public Relations Chair should have strong working relationships with local and statewide media as well as excellent communications and public relations skills.

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Jerry Matthews

With more than 20 years experience, Jerry has helped provide the voice and personality of global and local brands. As a copywriter and brand strategist for publishing companies and advertising agencies in Atlanta, Southern California, Seattle and Albuquerque, he has worked in a variety of fields including automotive, healthcare, computer hardware/software, nonprofit and education. Well versed in traditional and new media, Jerry is an independent contractor who has helped many companies develop brand content that reaches the right audience with the right message.

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Copy Writing Chair

The copy writing chair is responsible for developing marketing copy for all NMAMA materials.

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Meet the Board

NMAMA is member focused, resource oriented and value driven. Our mission is to create and provide
New Mexico’s Marketing Professionals with leading resources for continuing education, career development and peer-to-peer networking. Our goals is to provide a venue for marketing professionals to share
resources and ideas in a non-competitive environment.

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    Membership

Become a Member

Joining the American Marketing Association will do more than connect you with its 30,000 members worldwide. It also gives you access to marketing knowledge, training, tools and tactics, as well as exposure to leading-edge technology. On the local level, AMA connects you with unparalleled peer networking opportunities with the marketing professionals active right here in New Mexico. If you’re looking for ways to advance your career, take a serious look at AMA. Join today!

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Member Spotlight

The Member Spotlight is an opportunity to get to know some of our members, hear about their accomplishments,
and learn how the NMAMA complements their efforts.

A huge Thank You

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to our sponsors

Sponsors

Sponsoring the NMAMA is great way to get your message before business people and marketing professionals. Increase the equity of your brand, stay on top of marketing trends, and make new business relationships by sponsoring the NMAMA.

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