Connecting the Message with the Marketplace:
Mesa del Sol Marketing
Thursday, May 15
11:30am - 1:00pm
NMAMA presents Anne Monson, Director of Marketing and Public Relations for Mesa del Sol. Attendees will:
• discover how Mesa del Sol's marketing efforts connect to their audiences
• hear about marketing theory vs reality
• learn all about Albuquerque's newest community, Mesa del Sol.
Attention NMAMA Members: Sign up to be listed in our new online member directory!
NMAMA honored with
Best In Class Award!
The American Marketing Association named the New
Mexico Chapter "Best in Class" for a second year in
a row. This designation is awarded to the top chapter within designated
size categories. This year, it was only awarded to 4 chapters
out of the 8 groups. NMAMA also received the Award of Merit for
Chapter Management and Membership.
about new
mexico ama
Established in 1983, The New Mexico Chapter of the American Marketing
Association (NMAMA) represents marketing professionals throughout
New Mexico. NMAMA provides a forum for the educational and professional
development of its members by hosting numerous events
and programs throughout the year.
NMAMA represents a FULL MIX of client-side, agency and marketing
service providers. Over the past year, NMAMA has exposed the New
Mexico marketing community to a variety of marketing related issues,
trends and innovations at our luncheons, seminars and events.
Each month, professional marketing experts join us to network,
discuss and hear presentations on a variety of marketing issues.
Our growing list of members and all non-members are encouraged to
attend the monthly networking luncheons,
held on the 3rd Thursday of each month, at the Hyatt Regency Hotel-Downtown
at the corner of Tijeras and Third Street in Albuquerque. Networking
begins at 11:30 a.m., and the lunch and speaker presentation start
at noon.
New Mexico Chapter Mission
The mission of the New Mexico Chapter of the American Marketing
Association is to become New Mexico's leading marketing organization,
to serve the needs of our members
and the marketing profession, and to provide networking events,
professional development, communications,
and opportunities to contribute to the marketing profession.
As a nonprofit organization dedicated to the marketing profession
in New Mexico, NMAMA addresses three key objectives:
1. To develop and create leading-edge marketing knowledge and represent
the voice of the marketing profession. NMAMA members look to the
organization as their most important source of marketing information.
2. To provide the primary vehicle by which marketing professionals
can connect with other marketers in the world to share information
and network.
3. To offer career and job
information for marketing professionals or those wanting to
enter the marketing profession. NMAMA members and students look
to the organization to help them in their career and professional
development.
AMA Mission
The American
Marketing Association is an international professional society
of individual members with an interest in the practice, study, and
teaching of marketing. Our principal roles are:
First, to urge and assist the personal and professional development
of our members, and
Second, to advance the science and ethical practice of the
marketing discipline.
In addition, our vision states "The American Marketing Association
is dedicated to being the ultimate source of knowledge and training
for understanding, meeting and exceeding customer expectations through
the application of marketing principals."
The Board of Directors recently adopted seven goals that will become
the foundation of a long-term strategic plan. Those goals are stated
below.
1. Listen to members concerning their needs and meet those
needs with the best programs and products available.
2. Provide leadership to the dialogue of the profession.
3. Broaden the way members can relate to the organization.
4. Broaden the membership to include marketers who are
under-represented.
5. Enhance the visibility of the organization with key constituencies.
6. Support the operations of the organization by hiring and developing
the strongest staff possible.
7. Support the organization by recruiting and developing the strongest
volunteers possible.
